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- Art / Bubble Wrap / Cool / Gifts / Japan / Japanese Art / Presents / Sake / Tokyo Midtown Award / Ukiyo-e / Woodblock prints / Wrapping
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Source: PR Times
Designed by Puti Puti, a manufacturer specializing in bubble wrap, the ukiyo-e bubble wrap was created while trying to embrace the Japanese theme of omotenashi, or hospitality and warm service towards guests and customers. In the early 20th century, Japanese would provide ukiyo-e prints as cushioning material for ceramics exported to Europe. The Tokyo Midtown Award 2015 award-winning concept allows people to show those same thoughtful feelings of omotenashi by wrapping their gifts in the beautiful aesthetic of Japan's most iconic art form, including The Great Wave off Kanagawa by Hokusai. They are particularly suited for safeguarding sake bottles.
The ukiyo-e bubble wrap will be available sometime in November, with small sizes priced at 302 yen and large sizes priced at 324 yen. They aren't up for sale yet, but will like be available in Puti Puti's online shop. As seen with the popular Kabuki skin care masks, they may also take off at other retail outlets, giving everyone a taste of art they can feel free to put their hands all over and pop!