- Tags:
- Beer / Bread / Crowdfunding / SDGs
Related Article
-

Fashion brand POLS efficiently uses fabric to reduce waste in ‘Imaginary Journey’ collection
-

Grape-kun To Be Memorialized in Special “Kemono Friends” Airplane
-

Asahi Super Dry’s draft beer in a can sees shipments stalled after positive response
-

Japanese Bread: Our top 7 picks of the most delicious bread in Japan
-

New hires at Lawson convenience stores to work remotely via avatars
-

Japan’s beer can baby bottle sleeve will make you wonder what’s really inside that bottle



"Crust" isn't exactly the first word that leaps to mind when thinking of enjoying your next refreshing beer, but one company Japan hopes it can become that in their efforts to combat the problem of food waste.
According to the Ministry of Agriculture, Forestry and Fisheries, the average Japanese person in 2017 wasted was person in 2017 was about 48 kg or 106 lbs, and now yearly amounts to roughly 6.12 million tons per year. As a result, a number of companies have started an initiative to find uses for perfectly good food that end up being discarded.
Crust Japan (of Singapore) is one such manufacturer, and their crowdfunded effort to release "Crust Pilsner", a beer made from discarded bread despite being perfectly edible, is their contribution to the effort.
Crust Pilsner is described as having a rich aroma and light savory aftertaste using fresh water from the Japanese Alps.
The project is currently undertaking crowdfunding on Japanese website Makuake.