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With the approach of the 2020 Olympic Games and an uptick in foreign tourism, Japan has started a campaign to make traveling in the country a more "foreigner-friendly" experience, even going as far as to change longstanding signage in the country. But when actually traveling in Japan, it's inevitable that one will need to rely on verbal communication to reach their goal, regardless of how well-versed they are in the native tongue. What might surprise those that haven't spent a lot of time in Japan, however, is that a good deal of understanding can be achieved by simply speaking English...in Japanese.
The video, titled Tokyo Bon 2020 (Makudonarudo), is a collaboration between web media Cool Japan TV (an effort to appeal to overseas visitors via Japan's traditional and modern subcultures) and Malaysian hip-hop artist Namewee. It features Japanese model Meu Ninomiya, who plays the schoolgirl teaching Namewee "Japanglish" and various sightseeing spots. The video's concept is exploring the "love-and-hate feeling that foreigners have with Japanglish“, which originates from the many English-loan words adapted into Japanese. Outside of the humor, the video is a good look at the Bon dance, traditionally performed at Japanese Obon festivals.
If you ever get lost in Japan, just remember: "Makudonarudo, Guguru, Toiletto"--you'll find your way...somewhere, at least.