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- apparel / Jun kissa / Key Coffee / kissaten / Retro / SDGs / Showa nostalgia / sustainable
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Key Coffee Co., Ltd., a Japanese coffee company with a hundred-year history, is launching its second collaboration project with fashion store The Shop TK.
The world of nostalgic Showa Era jun-kissa coffee shops
The jun-kissa 純喫茶 (literally "pure coffee shop"), now a rare breed, is a type of traditional Japanese coffee shop that became popular in Showa Era. We have introduced a few of them here at grape Japan. For example, Café Benisica in Tokyo's Yūrakuchō district, the birthplace of Japanese pizza toast, Meikyoku Kissaten Lion in Shibuya, where talking is banned and classical music is celebrated, and Café Paulista in Ginza, Japan's oldest still-operating Western-style coffee shop.
For the second collaboration, Key Coffee asked Rina Namba, director of the Tokyo Coffee Shop Research Institute, to carefully select photogenic jun-kissa shops. Namba has visited over 2,000 jun-kissa so far, so she's eminently qualified to choose the best ones. Photographer Toshiaki Kitaoka beautifully captured images conveying a nostalgic coffee-time feeling. The end result is a fashionable apparel lineup.
You can purchase them at The Shop TK stores nationwide as well as the World Online Store.
Product Lineup
Photo T-Shirts
An original t-shirt series with photos from jun-kissa coffee shops (珈琲亭ルアン Coffee House Rouen, 甲州屋 Kōshūya and COFFEE SHOP ギャラン Coffee Shop Galant in Tokyo, and クラウン Crown in Kawaguchi, Saitama Prefecture) printed on the front, selected by Rina Namba. The comfortable and sustainable ponte fabric is made with coffee grounds collected after brewing coffee.
MEN and WOMEN
Price: 4,400 JPY (tax included)
Sizes: M, L, XL
KIDS
Price 3,300 JPY (tax included)
Size 100 cm - 140 cm *online shop limited edition
Price 3,630 JPY (tax included)
Size 150 cm - 160 cm *online shop limited edition
Tote Bags
The series also features tote bags is printed with matching photo designs selected by Rina Namba. Why not add an accent to your daily styling with jun-kissa retro culture?
Price: 3,850 JPY (tax included) *On sale from mid-September
Jet Brew collab series
They're also releasing a series of autumn tops thematically tied to Key Coffee's Jet Brew, which lets you enjoy coffee in 10 seconds. These, too, are made with sustainable coffee ground fabric.
With comfortable clothes and delicious coffee, you can enjoy a casual mood.
You can buy them here.
Tops
The fabric is moderately thick, perfect for autumn, and feels good on the skin.
出典:出典名
MEN
Key neck top: Price 3,850 JPY (tax included)
Size: S, M, L, XL, XXL
WOMEN
Key neck top: Price 3,850 JPY (tax included)
Sizes: S, M, L, XL
Dolman top: Price 4,400 JPY (tax included)
Size: M
KIDS
Key neck top: Price 3,300 JPY (tax included)
Sizes: 100 cm to 140cm
Key neck top: Price 3,630 JPY (tax included)
Sizes: 150 cm to 160 cm
Jet Brew gift
出典:出典名
Customers who make purchases at The Shop TK stores will receive Key Coffee's Jet Brew on a first-come, first-served basis.