Krispy Kreme Japan are always ready to add seasonal touches to their extensive doughnut lineup, including Halloween and Christmas-inspired treats. But one doughnut to look out for at the end of the year is their ‘Eto Dozen’ creation, which is always made in the image of the coming year’s Chinese zodiac animal.

For 2023, we’re getting an adorable rabbit doughnut, which is even in a red and white colour scheme, the traditional colours for festive occasions such as New Year. He has a white chocolate coating, a milk cream filling, strawberry glaze features, and some cute pink chocolate ears. The theme of this year’s campaign is ‘Happy Jump’ in reference to a bunny’s favourite pastime.

The ‘Eto Dozen’ set is a box of twelve doughnuts, including two of the rabbit doughnuts and Krispy Kreme’s other seasonally appropriate treats.

The ‘Lucky Strawberry Ring’ is a ring doughnut made to look like a New Year’s decoration. It has a bright red strawberry glaze, and white chocolate and freeze dried strawberry bits for toppings.

It also includes the ‘Chocolate Snowman’, a winter staple for Krispy Kreme Japan.

But if going for the whole dozen is a bit much for you, there’s also smaller doughnut sets, and each one can be bought individually.

The New Year doughnuts and corresponding boxed sets will be hanging out on the Krispy Kreme Japan menu from 26th December 2021 until 11th January 2022.