Every year on April Fool’s Day, many Japanese businesses and shops try to do something unusual to surprise consumers. Most of the time, they limit…

Petit Gateau PouPon, a store in Tokyo’s Suginami Ward that opened in October 2020, is known for its original “bolo” cookies and baked goods. The…

Last year, Japanese retailer Ii na stores decided a fun but quirky way to keep families that couldn’t meet up for gatherings during the pandemic…

Much like Kit Kats, Japanese potato chips tend to embrace seasonal and limited-time-only (期間限定) flavors, which often result in adventurous flavors such as Sukiyaki Pringles,…

May 5th is Children’s Day in Japan, and with all the limited edition snacks and desserts popping up throughout the country (Pixar cakes, anyone?), it’s…

Like in many countries, people in Japan celebrate Valentine’s Day doing something special with their favorite person. Helping make those days extra special are shops…

Otaru Yogashi LuTao, a Hokkaido-based confectionery store, is famous for its cheesecake. But in 2016, LuTao will release their new dessert called “Yukiakari”. This new…